In this episode of the Ol' Boy Podcast, hosts Chad Ward and Roger Wakefield engage in a compelling conversation about the vital role of blue-collar trades in today’s economy and explore ways to rejuvenate the industry. Wakefield, a seasoned plumber and social media influencer, shares insights from his 40-year journey, discusses the skills gap in the trades, the value of vocational education, and how he transitioned from running a plumbing company to teaching others through various platforms.
The Skills Gap in the Trades
The conversation begins by acknowledging the growing demand for skilled workers across various trades. Roger points out that there are over a million unfilled trade jobs in the United States. Traditional blue-collar professions like plumbing, welding, and electrical work are facing a critical shortage of young talent.
Fast-Track Training Programs
Wakefield highlights the impressive work being done by institutions like the Western Welding Academy, which can transform inexperienced individuals into skilled welders capable of earning over $100,000 annually in just six months. Such fast-track programs offer viable and lucrative alternatives to traditional college pathways, providing financial independence without the burden of student debt.
Vocational Training in High Schools
Roger also emphasizes Texas' innovative approach, introducing plumbing programs in high schools where students can graduate eligible for well-paying trade jobs. This proactive strategy helps mitigate the stigma associated with not attending college and addresses the skills gap by preparing students early for vocational careers.
Overcoming Stigmas and Misconceptions
Both Chad and Roger discuss the persistent stigma surrounding blue-collar trades. Many still view them as less prestigious compared to white-collar professions, primarily due to outdated societal norms and educational biases. However, the economic landscape is shifting, and so are perceptions.
The Importance of Basic Life Skills
The removal of vocational education from schools has led to a generation lacking basic knowledge in using tools and understanding safety, which is a significant barrier to entering trades. Roger reminisces about his experiences in shop classes where he learned essential skills that made his transition to a plumbing career smoother. He stresses the need for reintroducing such classes to help young people discover their aptitude for hands-on work.
Leveraging Technology in Trades
One of the standout topics in the podcast is the introduction of advanced tools like Leak Pro, a listening device that helps detect leaks in pipes efficiently. Roger equates its use to a metal detector or stethoscope for plumbing, showcasing how technology can revolutionize traditional trades.
Practical Applications
Wakefield explains how his training center employs this technology to train plumbers in leak detection, allowing them to pinpoint exact locations of leaks, thus avoiding unnecessary and costly pipe replacements. This modern approach reduces customer costs and promotes trust in professional services.
The Power of Social Media
Roger's journey from a struggling plumbing business owner to a renowned YouTube influencer demonstrates the powerful role of social media in business development.
From Plumber to Influencer
Wakefield's decision to pivot his marketing strategy to YouTube marked a turning point. Initially creating videos to help people fix their own plumbing issues, he quickly gained traction, garnering over 110 million views and 607,000 subscribers. His content not only saved his business but also established him as an authority in the plumbing industry.
Educating and Empowering Others
Today, Roger teaches others how to leverage YouTube and social media to grow their businesses. Despite his success, he continues to learn and refine his strategies, convinced of the endless potential these platforms hold for business growth.
Elevating Blue-Collar Professions
Throughout the episode, both hosts advocate for the importance of promoting blue-collar jobs. Wakefield underscores the critical role these workers play in building and maintaining infrastructure, warning against the dangers of unlicensed work.
Creating Opportunities and Encouraging Entrepreneurship
Roger's latest venture involves building a comprehensive training center offering eight-week programs in plumbing, electrical, HVAC, and roofing. This initiative aims to equip young adults with necessary skills, workplace etiquette, and a professional demeanor, setting them up for success in the trades industry.
Conclusion
The episode wraps up with a mutual appreciation for the rewarding nature of their work—whether it's teaching plumbing or barbecue. Roger’s passion for helping others is evident, and his efforts to bring more people into the trades are commendable. Chad encourages listeners to subscribe to the podcast, engage with past episodes, and connect on social media. Together, they emphasize the need to elevate and celebrate the vital contributions of blue-collar workers.
By sharing Roger Wakefield’s journey and insights, this episode serves as a powerful reminder of the opportunities and respect that blue-collar trades deserve.
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"If we don't bring more people into the trades, you're going to have a lot more people out there that cannot afford a licensed plumber and a licensed electrician and a licensed h vac technician. " -Roger Wakefield
3 Fun Facts About Roger
Roger Wakefield has a collection of guns for protection, including a Barrett M 50, AR 15, and Glock.
Hosts have customized headphones that block out external noise.
Roger Wakefield's YouTube channel has amassed over 110 million views and 607,000 subscribers.
